Blog archive November 2016

90 seconds to win a point

Published: 10th Nov 2016 by Mark Griffiths

Andy Murray tells us why five paragraphs can be better than three in an email It’s taken a long time for Andy Murray to get to number one in the tennis world. Split-second decisions. Honed over years. Hard daily practice. Yet, imagine Andy as a copywriter in a communications department. Sending messages to read more


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