Blog archive July 2009

Brand news: we’re no longer brands

Published: 21st Jul 2009 by Mark Griffiths

Now you see us, now you don’t. Have you been following the Muji madness and Starbucks strangeness? Muji is not a brand and this Starbucks café is not Starbucks. The recession is producing some strange responses in the world of big brands. Muji, the pound store that isn’t, sells you everything but read more


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